Searching for "jasa pembuatan website Solo" (website development services in Solo) usually means one of two things: your business has run for years on regulars and marketplaces and now needs its own address online, or you are starting out and want to look credible from day one. This guide covers what businesses in Solo typically need from a website, what to ask a vendor, and when building it yourself with AI makes more sense.
To be upfront: Forgelo is an AI website builder used online, not a local agency. We do not have an office in Solo.
Solo's business landscape, from official data
Solo (officially Kota Surakarta) is small in population but busy in commerce. It had 589,242 residents in 2024 according to the city's 2024 population profile, while the city tourism office recorded 5,453,931 domestic and international visits in the same year (Disbudpar Surakarta 2024 profile). That is roughly nine visits per resident, and many of those visitors look up food, souvenirs, batik, and lodging on their phones before they arrive.
A digitalisation study of small businesses published by the city's research agency (BRIDA Kota Surakarta) adds detail:
- The study counted 11,157 MSMEs and 1,413 small industries in the city.
- MSMEs cluster in Pasar Kliwon district (3,211 units, 27.11%), and 72.29% of them are in trade.
- The largest small-industry categories are food (44.52%), fashion (16.91%), and crafts (7.08%).
- 72.58% of surveyed small industries use marketplaces and 51.61% use Instagram, but only 24.19% report selling online.
In short, many Solo businesses are present on other people's platforms but do not yet own a channel they control.
What Solo businesses typically need
- Batik and garment sellers around Pasar Klewer, which the city government describes as its batik and souvenir hub: a motif catalogue, wholesale terms, and a WhatsApp order button.
- Batik workshops in heritage villages such as Kauman (Jadesta profile) and Laweyan: class packages, schedules, and group bookings.
- Food businesses: menu, opening hours, location, and an ordering number that is always current.
- Guest houses and tour services: two languages and a clear booking path.

Route one: hire an agency or freelancer
For complex projects, such as an online store synced with warehouse stock or a B2B portal for bulk uniform orders, an experienced developer is worth paying. We do not quote vendor prices here because there is no official price list to cite and quotes depend on scope. Our guide to website service pricing explains the cost structure. When vetting a vendor, ask for live portfolio links, make sure the domain is registered to your business, clarify post-launch change fees, and compare at least three quotes for the same scope.
Route two: build it yourself with AI
For catalogues, menus, and business profiles, you can build the site yourself. In Forgelo you describe the business in one sentence, for example "a batik shop at Pasar Klewer selling hand-drawn and stamped batik, retail and wholesale", and the AI drafts a complete site. Later edits are typed requests: "add a wholesale section", "rewrite the homepage in English".
Prices and timing come from our pricing page and our generation time research:
| Forgelo plan | Price | Websites | AI generations and edits per 24 hours |
|---|---|---|---|
| Free | $0 forever | 1 (Forgelo subdomain) | 5 |
| Starter | $9 per month | 3, connect 1 custom domain | 30 |
| Pro | $19 per month | 10 | 100 |
| Business | $39 per month | 25 | 300 |
| Step | Time with Forgelo |
|---|---|
| Complete landing page draft from one sentence | Median 127 seconds, 90% within 296 seconds |
| Polishing text, photos, contact details | Depends on your materials, usually hours rather than weeks |
| Publishing | When you press publish |
Custom domains are bought separately, and generated drafts still need a check, especially prices and phone numbers, before going live.
So which route fits?
If you need a custom system, hire a serious vendor. If you need your own address for a batik catalogue, a menu, or a workshop profile, start with a draft you can see in minutes, then compare it with any quotes you get. Our comparison of cheap website services vs building with AI goes deeper. Try Forgelo and see your draft.



